For businesses of today, a careful thought after web strategy is essential. The best companies are investing in using the net to create awareness, generate leads, customer and increase their brand value.
Businesses started mentioning their websites on all their prints ads and television ads long back. This is because a website is a “always on” station of providing information, updates and the useful things that your buyer needs.
Your sales people sleep, take vacations, leave. Your TV campaigns end. Your print ads stop running. Your website is always on. Always there for your prospects and buyers.
Web strategy on the web today has the following parts:
- Search engine optimization
- Search engine marketing
- Display advertising
- Social media promotion
- Blog advertising
- Email marketing
- Sponsored content – sponsored posts/white papers etc.
- Affiliate marketing
- Permission marketing
- Press release marketing
- Directory listings
- Buying text links
ContentXn can compliment any of the above strategies you use.
ContentXn posts help you increase you link popularity and help you search engine optimization efforts, you can test out website being right inside the content before deciding to buy bnner space or text links helping you in your search engine marketing and display advertising efforts.
Since ContentXn posts can have viral influence you can spread the word in the social media space and blog advertising space.
You can build up afifliate network ad permission